Devita Saraf, 

Saraf has been busy. She launched new TVs, entered a new segment, and restructured her firm. All since the start of the pandemic. She’s been quick on the uptake. Recently, her group launched Meetings by Vu, a business solution for virtual meetings. Her lifestyle brand Vu Televisions sold 50,000 4K TVs in May. Saraf says she’s competing for a share of the customer’s discretionary spend; not just with other television brands. And with a debt-free firm, she’s ready for the future.