DSPs driving rise of indie artists in music industry: Anuv Jain

As streaming platforms debuted in the Indian music market just before the pandemic, music consumption became more accessible to a broader audience, which had grown weary of conventional film music. Anuv Jain, an independent singer-songwriter, believes this newfound open access has led to the rise of independent music in India. Having flourished amidst this renewed wave of independent music since the COVID-19 pandemic, Jain shares his experiences as a contemporary artist in an exclusive interview with Fortune India.

Stay tuned for more insider insights about the music industry from the artist!