Legacy fashion players have their task cut out in an era where a plethora of digital fashion brands are ruling the roost by being trendier and in sync with Gen Z and millennials.
Among all platforms, Instagram is the most preferred platform for brands at 73.6%, followed by YouTube at 17%, says a report
The pre-owned luxury market is expected to be a $47.1 billion market by 2027
DECIEM co-founder & CEO Nicola Kilner says the company believes India will be one of its top three markets in the next 3-5 years.
