In Conversation: Jay Shah, Secretary, BCCI
Secretary Shah has put BCCI in the league of the world’s top sports bodies. Now set to take charge as chair of ICC, Shah discusses with Fortune India how he did it and the plans to globalise cricket.
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November 2024
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Cricket’s Midas Man
Jay Shah’s focus on basics has catapulted BCCI to the pinnacle of cricket with a lion’s share in ICC revenues, and IPL raking in the moolah.
India’s sport industry: 2023 revenue up 11% to ₹15,766 cr; cricket main driver
Sponsorship spends surged to ₹7,345 crore in 2023, a 24% increase over 2022; overall media spends almost unchanged at ₹7,494 cr
Fantasy sports revenue to reach ₹2,900-₹3,100 cr this IPL season: Redseer
The report says that transacting users during IPL season is expected to grow by 25-30% in 2023, with nearly 60-65% of users coming from Tier-2 cities and beyond.
Zee, Disney Star tie-up for TV broadcast of ICC Men’s events
Disney Star to licence TV broadcasting rights of ICC Men’s, Under-19 events for 4 years to ZEE
We wanted digital rights; we will deliver superior experience: Viacom18
Synergies with Jio will be leveraged to deliver a product and user experience which will be far superior to linear broadcast, exclaims Viacom18 CEO Jyoti Deshpande.
How will Viacom-18, Disney-Star justify their IPL spends?
It’s unlikely that digital will have more takers than television, say industry experts.
Gujarat Titans rope in Ather Energy as sponsor
The multi-year strategic partnership will begin this season, and will see the Ather Energy brand on the front of the Gujarat Titans’ official team jerseys
Tata Group replaces Vivo as IPL title sponsor
Vivo had won the IPL title sponsorship rights for five years from 2018 to 2022 for ₹2,200 crore.
RPSG's Lucknow IPL Team ropes in My11Circle as title sponsor
As part of the three-year deal, the logo of My11Circle, which is owned by Games24x7, will feature on the Lucknow team jersey.
