With the launch of its new London office in Mayfair, U.S. digital marketing juggernaut T1 Advertising—led by CEO Thomas Herd who doubles as a digital marketing columnist for Forbes magazine—is for the first time set to transfer its scientific solutions that have worked so well for thousands of American clients to the European market at macro scale.
T1’s European launch is not only important because of the risk-free, guaranteed growth implications it entails for thousands of traditional businesses urgently in need of solutions conducive for success in today’s digital market, but also because of what it will mean for competitor agencies who will no longer be able to sell clients empty value packages, based on ephemeral hope.
T1’s business model, as developed by Herd, entails perfectly risk-free programmes that clients can venture into for every aspect of digital growth, whether it be Instagram growth, customer acquisition/revenue growth, and press.
If clients don’t receive the results they sign up for, they are refunded pro rata to the degree of shortcoming.
This system makes it virtually impossible for clients to lose and ensures T1 only prospers if its clients prosper.
The end result is a modernised system of enabling the economy on a large scale to move into the digital economy without the traditional burden of risk it has assumed to date.