Royal Enfield rides playboy pillion to reach out to its new fan base.

Social marketing, though at a nascent stage,is changing the face of advertising in India.

Rayon done, Cement done. With cash aplenty at the Aditya Bikram Birla group company, what will be its next big coup?

Why Sunil Bharti Mittal and his team need to reinvent Airtel to win this decade.

The Indianness of the homegrown pharma major is slowly but surely being diluted by its new Japanese owners. Not without its fair share of obstacles, though.

At 88, the chairman of the Leela group is readying his ambitious plan of creating India’s best luxury hotels.