Authenticity and Trust: Key Modern-day Brand Pillars
In an era where messaging bombards us from every nook and corner, it is becoming increasingly more challenging for brands to grab our attention.
In an era where messaging bombards us from every nook and corner, it is becoming increasingly more challenging for brands to grab our attention.
Consumers are revisiting their core behaviours, leading to fresh habits and preferences, some of which are springing out of left field.
This unique research-based initiative was shaped by insights gleaned from an industry-wide consumer study conducted by LeadCap Ventures.
The 3rd Edition of Most Preferred Workplace 2023-24 lauded brands that created exceptional workplaces, and inspired in challenging times