CCPA to release framework on natural and lab-grown diamonds
The industry consensus emphasised the need for ethical marketing practices and consistent terminology to enhance consumer protection.
natural diamonds
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Ethical Consumerism: Why You Should Invest in Natural Diamonds
Owning an ethically mined natural diamond is a timeless connection between man and nature
How ethical is the solitaire in your wedding ring?
Consumers are asking questions about the origin of diamonds — whether they have been ethically mined, however, they are not willing to pay a premium for ethics and sustainability.
Your diamond is good for the world!
From deep mines to swanky showrooms, the journey of resilience and beauty of natural diamonds is inspiring, versatile, as well as most alluring. But natural diamond is also good for the world.
Natural Diamonds: Celebrating Sustainable Luxury
Millennials, leading protagonists in the luxury market, are of the belief that they should create a social impact with their decisions, which makes the luxury purchase one cherished for years.
